We’ve updated the Campaign Statistics to better align with Bulk Action metrics, improving accuracy and reliability while reducing discrepancies.
What We Did:
For all new campaigns and those send now or scheduled campaigns executed after July 1, the following metrics are visible in the campaign summary page:
- Total: Total contacts selected.
- Processed: Total contacts processed.
- Delivered: Emails successfully delivered.
- Skipped: Skipped due to DnD.
- Error: Hard bounces.
Changed in Detailed Statistics:
- Error Label Replaced: “Error” is now Skipped.
- New Failed Tab: Shows failures such as:
- No balance.
- Email domain-level issues.
- Soft bounce is not included in the summary section and only visible in details page.
Where to find it?
- Navigate to Marketing -> Email -> Any executed campaign.
- Click on three dots of campaign to click on Statistics.
- Click on Load more statistics to look at the detailed view.
- Click on all tabs to check details.
These updates make campaign statistics clearer and more dependable.
