If you send emails for limited-time offers, events, or special promotions, adding a countdown timer can help people act faster. Your CRM can now recognize when an email is tied to a deadline and help you place a countdown timer directly into the message while you build or update the email.
π Why This Matters
For small business owners, time-sensitive emails often perform better when customers can clearly see how long they have left to take action. Whether you are promoting a flash sale, announcing a product launch, inviting people to a webinar, or reminding them about an offer that ends soon, a countdown timer adds clarity and urgency without extra manual setup.
β¨ Whatβs New
- Smart timer suggestions: The CRM can recognize when your email would benefit from a countdown timer and only suggests one when the message is deadline-based or when you ask for it.
- Use an existing timer: If you already have a timer created, you can select it and add it to your email quickly.
- Create a new timer while building the email: You can set the end date, choose the style, and add the destination link without leaving the email creation flow.
- Automatic placement in the email: Once selected or created, the timer is inserted into the generated email for you.
- Helpful fallback behavior: If you skip the timer prompt or it times out, the email process continues smoothly without interruption.



π οΈ How to Use It
- Step 1: Start creating or updating an email in your CRM.
- Step 2: Write a time-sensitive message such as a sale, event reminder, launch announcement, or expiring offer.
- Step 3: If a countdown timer is relevant, choose an existing timer or create a new one.
- Step 4: If creating a new timer, enter the end date, select the style, and add the link customers should visit when they click.
- Step 5: Review the email, confirm the timer appears correctly, and send your campaign.
π‘ Pro Tip
Use countdown timers for real deadlines only, because authentic urgency can lead to more clicks, faster buying decisions, and better results from your promotional emails.