WhatsApp messaging just got a lot more interactive and insightful for your business. Now you can add clickable buttons to your messages that track customer taps and help guide conversations automatically. This means you’ll know exactly which offers or links your customers respond to and be able to follow up with personalized messages based on their choices.
📌 Why This Matters
Understanding what catches your customers’ attention helps you make smarter decisions. Adding interactive buttons with click tracking in WhatsApp messages lets you see which offers or calls-to-action truly resonate. You can then customize follow-ups right away, keeping the conversation relevant and timely. Plus, tracking clicks along with your other communication channels gives you a better overall picture of customer engagement.
✨ What’s New
- Clickable Buttons with Links: Add buttons to your WhatsApp messages that customers can tap to open specific links.
- Click Tracking: Get detailed reports showing exactly which buttons were clicked, helping you understand customer preferences.
- Automated Branching: Use button clicks to automatically guide customers down different response paths based on their choice, making interactions more personalized.
🛠️ How to Use It
- Step 1: Open your WhatsApp message template and add a button.
- Step 2: Select the option to include a clickable link (trigger link) and pick the URL you want to share.
- Step 3: Save your message and get it ready for sending.
- Step 4: Set up automation rules that react when a customer clicks a specific button—this can send follow-up messages or tag contacts based on their choice.
⚠️ Important Limits to Keep in Mind
- Each message can have up to two buttons total.
- You can combine buttons like two clickable links or one clickable link with one quick-reply button.
- Do not exceed two buttons to keep messages within these limits.
💡 Pro Tip
Use clickable buttons to guide customers toward your highest-value offers and track which ones spark the most interest—then follow up quickly to turn clicks into sales.
