We’ve just rolled out an exciting upgrade that takes personalization to the next level for your content! This enhanced feature allows you to tailor your messaging to match your brand’s unique identity, making your content resonate more deeply with your audience. Let’s dive in!
📌 Why This Matters
In today’s competitive landscape, authenticity and connection are key. Tailoring your content to reflect your brand voice not only builds trust with your audience but also keeps your messaging consistent across all platforms. This helps ensure that your marketing efforts are more targeted and effective—without disrupting your workflow.
✨ What’s New
- Brand Voice Toggle: Easily enable or disable your Brand Voice directly within the Content AI modal. If you have a Brand Voice set up, it will be ON by default!
- Smart Autofill: When your Brand Voice is ON, the Writing Tone field auto-fills according to your selected Brand Voice. No more guesswork!
- Behind-the-Scenes Metadata: Other important details such as Target Audience, CTA, Brand Purpose, Values, and Promise will subtly shape the AI prompts, helping your content fit your brand.
- Brand Voice Selector Dropdown: Choose your favorite Brand Voice from saved options, with your default already selected for convenience.
- Custom Overrides: Want to make adjustments to the tone? You’re encouraged to modify fields manually—your preferences are always respected.
- No Brand Voice? No Problem! If you haven’t set one up yet, we’ll gently prompt you to create one, making it simple to get started.
- Preview Parameters: Interested in knowing the specifics of each Brand Voice? You can quickly preview before making any selections.
- Helpful Tooltip: Easily understand how your brand parameters influence content with guidance provided throughout the process.




🛠️ How to Use It
- Step 1: Go to the Content AI tool and find the Brand Voice settings. Enable it to start tailoring your content.
- Step 2: Select your preferred Brand Voice from the dropdown, or set one up if you don’t have it yet. Feel free to customize any overrides as needed!
💡 Pro Tip
Consistently aligning your content with your Brand Voice can significantly enhance engagement and strengthen your brand identity!