Discover Trends That Matter with Social Listening

Keeping up with what’s trending can feel like chasing a moving target, especially when you’re managing a busy business. That’s why having a tool that helps you listen to social conversations and real-time trends from multiple platforms in one place can be a game changer.

📌 Why This Matters

Understanding what your potential customers are interested in right now will help you create content and offers that connect. By staying in tune with trending topics across popular platforms, you can make decisions with confidence, respond to shifts in customer interests, and align your marketing with what people are actively searching for and talking about.

✨ What’s New

  • Track Google Searches: See what topics and keywords are currently popular with real-time Google Trends data.
  • Explore Pinterest Keywords: Get ideas from rising Pinterest search trends to inspire your content and offerings.
  • Monitor Wikipedia Pageviews: Discover globally popular topics by tracking what pages are getting the most attention.
  • Follow TikTok Trends: Stay updated on breakout songs, hashtags, and popular sounds to understand what’s capturing attention.
  • Discover YouTube Popular Content: Find trending channels, keywords, and videos to get a sense of what viewers are enjoying.

🛠️ How to Use It

  1. Step 1: Open your content planner and navigate to the Social Listening section.
  2. Step 2: Choose which type of data you want to explore—whether it’s hashtags, keywords, songs, or channels. Select one to see details and scroll through the full list.
  3. Step 3: Use the filters to narrow down trends based on dates and relevance, so you focus on what matters most to your business.

Once you’ve spotted relevant trends, use them to plan your marketing messages, offers, and content—making sure you’re talking about what’s front of mind for your audience.

💡 Pro Tip

By regularly checking real-time trends and weaving them into your marketing, you can connect with your audience’s current interests and increase the chance that your content resonates and drives more business.

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