Adding tags based on interactions with email campaigns was difficult, limiting personalization and effective targeting.
⭐What we did?:
Automatically add tags based on user interactions (e.g., link clicks, email opens) by configuring the rules in send or schedule screen.
🚀Key Benefits:
- Enhanced Personalization: Target users based on their engagement with the campaign.
- Improved Automation: Save time by automatically tagging users without needing complex workflows.
- Simplified Segmentation: Easily create tags based on simple user actions.
📌Limitations:
- Tags can only be added once per interaction.
- Links are uniquely identified by their URL.
- Trigger links (e.g., unsubscribe links) are excluded.
- Adding tags based on clicks on a specific link is only possible when Tracking Links is enabled
📊How to Use:
- Create Your Campaign: Design and set up your email as usual.
- Enable Tagging: In the “Send or Schedule” screen, turn on “Add Tags” and click “Add Conditions.”
- Set Your Conditions: Choose your interaction type, trigger and desired tag to be added
- Save and Send: Save and send your campaign.
- View Tags in Stats: After sending, go to the “Campaign Stats” page and click “Tags” to see your tag summary.
- See Tagged Contacts: Click “View Contacts” to see who was tagged based on your conditions.
👀What’s Coming Next:
You will soon be able to add tags directly from the campaign stats page.
