If you’re selling just one product through your online order form, asking customers to manually select it can cause unnecessary confusion and slow down the buying process. Let’s look at how making that product selection automatic can create a smoother checkout experience for your customers.
When you only have one product available, having customers confirm that choice is an extra step that doesn’t add value. By removing this roadblock, you reduce friction and help customers complete their purchase more quickly and easily. A seamless checkout means fewer abandoned carts and happier customers.


By simplifying your checkout process for single-product purchases, you not only save your customers time but also increase the chance they’ll complete their order and help grow your revenue.