Add Images to Your Google Search Ads to Capture More Attention

If you’ve been running Google Search Ads, you might be wondering how to make them more eye-catching and effective. Adding images to your ad campaigns is a great way to grab attention and encourage more potential customers to click. These images show alongside your text ads across Google platforms such as Search, Display, and YouTube, giving your business a stronger visual presence.

📌 Why This Matters

Images can make your ads more engaging and help your business stand out in the crowded online space. By including compelling visuals, your ads are more likely to catch the eye of people looking for what you offer, which can lead to higher click-through rates and more customer interest.

✨ What’s New

• Add up to 20 images: Upload multiple images to support your text ads and provide variety across placements.
• Supported formats and sizes: Use JPG or PNG files with a maximum size of 5MB each.
• Optimized aspect ratios: Use square (1:1) and landscape (1.91:1) formats to fit different ad spaces.
• Automatic image selection: Google selects the best images to show based on where your ad appears.
• Helpful error messages: If an image doesn’t meet the guidelines, you’ll get clear information to fix it.

🛠️ How to Use It

1. Step 1: Prepare your images, ensuring they are JPG or PNG and within 5MB.
2. Step 2: Upload up to 20 images when setting up your Google Search Ad campaign.
3. Step 3: Use square (1:1) and landscape (1.91:1) aspect ratios to ensure your images display properly.
4. Step 4: Review any error messages to fix issues like unsupported ratios or policy concerns.
5. Step 5: Launch your ad and let Google automatically show the images that fit best across Search, Display, and YouTube.

💡 Pro Tip

Using at least 2–3 images per aspect ratio can increase your ad’s reach and effectiveness, helping you attract more attention and potential customers.